Leaky Bucket Blog

Welcome to the Leaky Bucket blog, where we discuss everything related to measuring, managing, and improving fundraising performance. And some other stray thoughts from time to time.

The Latest From Our Blog

Why do you need an Ideal Donor Profile? Because if you don't have one, you could be wasting scarce, precious time chasing the wrong prospects.

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Stay up to date with the latest fundraising tips and trends.

If you're not using prospect research, you should be. Learn how it can boost fundraising productivity.

Want to improve your fundraising results? Learn what sales can teach you. Our Leaky Bucket research reveals key lessons nonprofit management can learn from sales management. And you don't have to sacrifice your principles.

The Google Ad Grant is a valuable marketing tool for any nonprofit, so how can you submit a successful application? Here’s a five-step guide that can help.

Fundraising in multiple states can help your nonprofit fulfill your mission to a greater extent. Learn how to register to fundraise in multiple states.

Looking to hire or expand your fundraising team? Check out the top qualities to look for in your search and why they’re so important to build your team.

If your nonprofit is looking to plan an effective hybrid fundraiser it’s important the event aligns with the organization’s overall fundraising strategy

Press Releases

Explore our collection of press releases covering key fundraising insights, donor motivations, and nonprofit strategies.

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SMART Webinars

Check out our library of free webinars about your fundraising, making better decisions, and more.

SMART Practices Resource Library

Check out our library of free resources you can use to improve your fundraising, make better decisions, and more. You’ll find white papers and other articles, plus some powerful calculators.

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