Leaky Bucket Resources

Welcome to the Leaky Bucket blog, where we discuss everything related to measuring, managing, and improving fundraising performance. And some other stray thoughts from time to time.

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The data is in, and email marketing is hard with reports showing a 7% decline in revenue generated from email in 2023.

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The data is in, and email marketing is hard with reports showing a 7% decline in revenue generated from email in 2023. …

Learn more about the role of development director along with ways your organization can evaluate its fundraising goals.

Recurring donors provide reliable revenue but maintaining them can be overwhelming. Learn how to improve these relationships without overwhelming your team

Fundraising is hard work. We are trying to make it easier. How? There’s plenty of good research on how, why, and when …

When is the best time to assess your fundraising productivity? Best answer: frequently.  If you’re not assessing fundraising productivity, maybe it’s because …

Nonprofit professionals should be familiar with accounting basics that impact their roles. Explore three of these nonprofit accounting essentials in this guide.

SMART Webinars

Check out our library of free webinars about your fundraising, making better decisions, and more.

SMART Practices Resource Library

Check out our library of free resources you can use to improve your fundraising, make better decisions, and more. You’ll find white papers and other articles, plus some powerful calculators.

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