Leaky Bucket Blog

Welcome to the Leaky Bucket blog, where we discuss everything related to measuring, managing, and improving fundraising performance. And some other stray thoughts from time to time.

The Latest From Our Blog

The data is in, and email marketing is hard with reports showing a 7% decline in revenue generated from email in 2023.

Subscribe and Learn

Stay up to date with the latest fundraising tips and trends.

Is your Facebook fundraising strategy a good use of your staff’s time? Explore more impactful ways that you can be using the platform through this guide.

When it comes to nonprofit fundraising, it’s important to reach out to all donors, not just major donors. Learn how matching gifts can help with this.

There might be prospective donors among your current volunteers. Try out these strategies to determine if any of your volunteers will donate to your cause.

Board members should actively participate in fundraising to promote a nonprofit’s work. Learn how your board can get in on the action with this quick guide

One of the best ways to connect with supporters and secure repeat donors is by sharing your positive outcomes. Find out how to do so & why with this guide.

Good storytelling helps raise money by inspiring donors. But there’s another important story: what donor data tells us. Learn to read it.

Press Releases

Explore our collection of press releases covering key fundraising insights, donor motivations, and nonprofit strategies.

Young woman sitting at a laptop.

SMART Webinars

Check out our library of free webinars about your fundraising, making better decisions, and more.

SMART Practices Resource Library

Check out our library of free resources you can use to improve your fundraising, make better decisions, and more. You’ll find white papers and other articles, plus some powerful calculators.

Build a water tight fundraising operation today

Fill out the form below and start your Leaky Bucket Assessment.
You’ll receive a free report with an invitation for an optional paid debrief for your entire team.

Start your journey to transformative fundraising today.