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Build it right from the start, so you can sustain and improve over time.

Do you know who your ideal donor is? And do you have the right targets, goals, data, and messaging to build long-term relationships with your donors and other funders?

Leaky Bucket data and other nonprofit and academic research shows four major challenges common to most fundraising teams: 

  •  Fundraising performance and outcomes
  • Internal alignment 
  • Donor management
  • Fundraising methods 

In the BUILD phase, we build the solutions designed for YOUR nonprofit to overcome its current challenges and evolve as you grow.  

  • Support your organization with clear messaging to attract donors most likely to support mission impact, so you can raise more money.
  • Raise more money, by focusing on donors and other funders who are ‘right’ for you.
  • Improve internal alignment by creating Key Performance Indicators (KPI’s) to achieve realistic fundraising outcomes and strengthen internal capacity.
  • Craft reports that highlight successes and pinpoint areas for improvement.

Something for everyone.
Build Packages.

Build Lite

Ideal for small and medium-sized nonprofits or those new to structured fundraising by removing uncertainty with basic Key Performance Indicators (KPIs) and other guidelines. All “Lite” choices include self-paced learning plus private coaching.

  • Finding the Right Donors: Learn how to clarify your value proposition and define your Ideal Donor Profile.
  • Attracting Motivated Followers: How do you find donors? Easy – have them come to you! This session shows you how to develop messaging that supports your mission and attracts ideal donors. Includes suggestions about effective use of messaging channels such as your website, email marketing, and social media.
  • On Task and On Target: Have you ever asked, “What do I do next to get that gift?” This lesson simplifies the struggle by setting up a system of Key Performance Indicators to guide your team. Includes methods for tracking low-dollar giving, grants-based funding, and corporate sponsorship.
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Build Pro
Larger and more complex development shops need better guidelines and guardrails to do their work as productively as possible, including qualifying criteria, Key Performance Indicators (KPIs), and reporting methods.; All “Pro” choices are live, interactive training and coaching sessions for your team.
  • Building Your Value Proposition and Ideal Donor Profiles: Stop chasing prospects who are “Dead on Arrival” (DOA), and focus your scarce, precious time on those most likely to give and keep giving. Includes templates and calculators.
  • Attracting Motivated Followers: Having trouble finding the right donors? Learn how to design messaging and “digital PR” to convert motivated individuals into followers, subscribers, and donors. Begin the process of cultivation without hassle. Includes examples.
  • On Task and On Target: It’s easy to get lost managing your portfolio, and just keeping up with daily interruptions. Key Performance Indicators (KPIs) and their associated benchmarks give your team guardrails to keep them focused. Includes templates for reporting on progress.
Learn More

Discover how our KPI system can revolutionize your fundraising.

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