The Most Productive Way to Track Progress of Your Large-Investment Fundraising
SMART Way™ Donor Moves flips your old approach to Moves Management on its head – and you benefit! Gift officers, grant writers, and corporate relations staff all benefit from the clarity of this easy-to-follow approach.
SMART Way™ Donor Moves uses Opportunity Stages that track the funder’s behavior, not the development officer’s activity. It allows you to:
Measure and manage the entire process, including all un-fulfilled opportunities regardless of type
Report on progress using statistical analysis
Create reliable income forecasts
Improve profile-to-engagement process
Attract prospects predisposed to invest
And because you can measure the progress of un-like income streams, managing the process of generating revenue becomes simpler.
Benefits of SMART Way™ Donor Moves:
Easy to track cultivation process from beginning to end
Show where and for how long an investment opportunity has stalled
Always measures the same thing the same way – regardless of source of income
Development officers know what to do next – persuade the investor to take the next move!
Learn more about SMART Way™ Donor Moves
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Fundraising Down The Drain
The Leaky Bucket Benchmarking Study
of Effective Fundraising 2024
